Public Relations Content
8/9/2012
5 tips for a better web project
In my first year as a web writer here at Bethel I’ve worked on many different projects with various offices and department. We’ve created new sites, migrated old sites into the new system, and worked to make existing sites even better.
Through it all I
8/8/2012
Higher Ed Solo: For those who feel alone, but aren’t
“One is the loneliest number,” Three Dog Night sang (video) many, many years ago. But that was long before the Internet and social media helped all those lonely hearts connect via cyberspace.
Now, folks in higher ed who work in small shops
8/6/2012
Retaining a Sense of Awe in Research News
One of the themes of my presentation “Storytelling as a Framework for Higher Ed Web Marketing” is that we in higher ed are in the business of celebrating ordinary people doing extraordinary things. The feats of the NASA scientists who orchestra
8/4/2012
Social media and #highered: Where’s the ROI?
A recent “social media ROI” report from the University of Massachusetts Dartmouth talks about how college and university admissions offices view and use social media. The report summary trumpets the findings as an indication that social media
8/3/2012
Friday Five: By the numbers
Happy Friday, readers! It’s been nearly four months since our last by the numbers post. That was a lot of numbers ago. So, while other people are tallying up the number of gold, silver and bronze medals won by their favorite country in the Olympics,
8/1/2012
July 2012 Stats
July was a fairly quiet month with one exception. The Windows platform on m.nd.edu went up 9% for a total of 18% traffic. Last month it climbed 4%. That’s not a shabby two month increase for our friends in Redmond. … Continue reading →