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Studying on the Road: Pursuing a Degree as an Admissions Recruiter

In this episode of Admissions Live, host Nicole Lentine explores the path of an admissions recruiter in pursuit of continuing education, discussing the concerns and difficulties with guests Mark Cleland, Associate Director of Admissions at Becker College a

Current #SAgrads: Their Future in Student Affairs

Wednesday, September 3rd at 1:00pm ET Broadcasted over Google Plus, On-Air Hangout Conversation: #HigherEdLive What does the future hold for Student Affairs? Who will lead departments and divisions on college and university campuses in the coming years?

It’s Time for Our Alumni Engagement Programs to Evolve

One of the biggest challenges facing alumni relations pros is attracting new participants to existing engagement programs with no new resources. More often than not, the approach requires turning our attention to marketing tactics — email communicati

Tell Great Stories

In this edition of Marketing Live,which originally aired live on August 21, 2014, guests Georgy Cohen and Dave Pond discuss the role of storytelling in higher education marketing. Host’s note: The autofocus feature that switches the camera view to t

6 Tips for an Accessible Content Strategy

This post is sponsored and written by Formstack, an easy-to-use online form building solution. In higher education, maintaining a Section 508 compliant web presence is essential. However, many people assume that a website’s accessibility is the programme

Marketing Live Preview: Tell Our Story Better

We’ve all heard it. It’s the refrain from passionate board members, senior administrators and others in the university community that oversimplifies and undervalues our role as marketers. “We just need to tell our story better.” More often than no